Our Impact
Shaping a new standard for sport and business, from internal operations to real-world progress.
Purpose isn’t a promise. It’s our standard, our operating system, and our measure of success.
As a Certified B Corporation, we’re committed to keeping purpose at the forefront of everything we do — requiring yearly recertification and rescoring to ensure we meet a strict framework of social, environmental, and governance best practices.
To us, impact is more than what we do. It’s how we do it.
Raising the
game with
purpose
LIVING OUR PURPOSE
Measuring our Impact
Sport has the power to move people and move the world forward, and we’re here to prove it.
138.6
OVERALL B IMPACT SCORE
The median score for businesses that complete the assessment is currently 50.9.
6%
Yearly reduction in carbon emissions
Based on company-wide data from 2023-2024.
Our latest impact report
We hold ourselves accountable to the same standards we help our partners achieve. This is an honest update on the progress we’ve made, the challenges we’ve faced, and where we’re heading next.
Past impact reports
Catch up on our journey to move the world forward through sport.
-
2023/2024 Report
-
2022/2023 Report
Purpose Initiatives
Our commitment to driving real-world impact extends beyond our work with clients.
-
The Purpose Collaborative
Since the beginning of 17 Sport, we have worked with Carol Cone as part of the world’s first purpose-driven collective.
-
SME Climate Hub Pledge
In 2024, we committed to reducing our carbon emissions and reporting transparently on our annual carbon footprint.
Ready to step into the power of purpose?
Let’s build something meaningful together.